Website · Finance and insurance

Wealth planning with the face of the person who serves you: Jonas Guidi himself.

A website for Guidi Financial, covering financial planning, insurance, succession and holding companies: Jonas Guidi’s story, method, services and a direct WhatsApp conversation.

Client
Guidi Financial
Sector
Finance and insurance
Type
Website
Status
Live
Project screen on desktop: Guidi Financial
Project screen on mobile: Guidi Financial

The challenge

The challenge

Succession planning and life insurance are hard subjects to bring up. The site had to convey the credibility of an MDRT member with more than a thousand clients and turn serious questions into a simple conversation with him.

What we did

What we did

We created a sober presence in black and gold with Jonas at the centre: a portrait, a one-minute video and his path from engineer in Germany and the US to the financial market. The questions that bring people to him become short answers, and contact ends in a WhatsApp message that already states the client’s priority.

Measured quality

Fast, findable
and built for everyone.

Google Lighthouse scores, the same tool behind PageSpeed Insights.

On mobile

  • 91 Performance
  • 100 Accessibility
  • 100 Best practices
  • 100 SEO

On desktop

  • 99 Performance
  • 100 Accessibility
  • 100 Best practices
  • 100 SEO
Follows WCAG 2.1 AA guidelines

No errors in the automated accessibility check (axe) across 3 pages.

Read the accessibility statement (opens in a new tab)

Measured on October 14, 2026. The performance score varies slightly between runs. Measure now on PageSpeed (opens in a new tab)

Highlights

Guidi Financial

  • A sober black-and-gold identity with a portrait and intro video
  • Credibility in numbers: more than a thousand clients and ten years in the field
  • Background, method, services and differentiators
  • Real questions from people seeking protection and succession
  • WhatsApp with the client’s priority already written

Next step

Which trajectory does your
business need to change?

Tell us the challenge. We’ll come back with the right questions and a clear technical path, with no strings attached.